Digital Marketing Manager at Optical Express 2019 - Current Accomplishments and Experience 0 Created, Edited And Optimized Facebook Ad Campaigns. Worked On Optimizing App Installs And Lead Generation Campaign Objecti 0 Deliver Multi-Channel Marketing Campaigns, Using Seo, Ppc, Email And Social Media To Increase Site Traffic 0 Design And Implement Marketing Strategies Aligned With Business Targets 0 Develop Our Social Media Strategy 0 Improve Websites/Cms And Improving User Experience (Ui) To Drive And Increase Sales View More
Digital Acquisition Manager at Houseology 2018 - 2019 Accomplishments and Experience 0 Manage Performance Across All Digital Channels 0 Manage Ppc And Seo In House 0 Provide Successful Data Driven Multichannel Digital Campaigns 0 Report And Present Back Performance To Senior Stakeholders 0 Track And Analyse Website Analytics And Ppc Initiatives And Campaigns View More
search coordinator at B&Q 2015 - 2017 Accomplishments and Experience 0 Analysis And Reporting On Digital Performance 0 Coordinate Efforts Between Seo And Ppc 0 Managed Google Adwords (Ppc) Campaigns Following Recent Product Launches 0 Track And Analyse Website Analytics And Ppc Initiatives And Campaigns
Google Ads at Google Digital Training Graduated in 2020 Accomplishments and Experience 0 Google Ads And Google Analytics
Ba Marketing (Hons) Degree at University Of Strathclyde Graduated in 2011 Accomplishments and Experience 0 Consumer Behaviour, Strategic Marketing Management, International Marketing And Contemporary Brand Management. 0 Economics And Strategy For Business 0 Finance & Investment Analysis 0 Finance, Accounting & Management 0 Mastering Digital Marketing: Sem, Seo, Social Media And Beyond
Top Skills 0 campaign management 0 Data Driven Marketing 0 Digital Strategy 0 experience in team and project management 0 knowledge of digital marketing practices 0 Technology Other Skills 0 ability to improve websites/cms and improve user experience to drive and increase sales 0 experience with a/b and multivariate experiments 0 in-depth experience with website analytics tools (adobe analytics / google analytics / facebook insights)