2022 - Current
- Accomplishments and Experience
- 0 collaborated with the content and design teams to optimize the paid media content strategy, resulting in improved click-through rates across social
- 0 led performance marketing efforts and scaled performance media budgets to achieve a stable roi
- 0 managed an seo project for the website, resulting in increased crawlability, an error-free website, and improved page load time
- 0 responsible for new user acquisition and successfully led a data tracking project for the website to gain visibility into different funnels, purchase
- 0 set up an affiliate and partnership program from scratch with the goal of achieving 2x gmv growth month-over-month from partnerships
- 0 worked with the tech team to optimize the website's conversion rate through a/b testing on different elements of the landing page